Alexis Choi
Aurora
Apr 2026
RISD Typography ii
Branding, Design system, Festival Design
Adobe illustrator, photoshop & after effects

AURORA is a large-scale pop festivalheld in Los Angeles, CA. This rebranding project
spans stage graphics, festival posters and booklets, and
ticket design. The focus was on developing a cohesive visual system that remains
strong and recognizable across multiple applications, using a defined palette,
shapes, and outlined forms to
create a unified identity.



